Chicago, IL – November 19, 2009 - Centrax Corporation, a leader in innovative learning, won a coveted Brandon Hall Bronze Award for Excellence in the Best Custom Content category.  The Centrax win was announced on Thursday, November 19. The full list of winners can be viewed at www.brandon-hall.com.

The course, ‘Handling Food Complaints’, is richly designed with 3D animated characters and environments.  The course is created to be a self-paced course for Customer Service Representatives (CSR - cashiers, food service employees).  Learners are hourly employees at sites with 24 hour operations.  Intended to be taken via Internet in the back office of the store, the course provides practice in responding appropriately to customer complaints about food products. Consisting of two parts, first the CSR is immersed in scenarios having to respond to customers who say they are feeling sick after consuming a product they purchased from the store. The second focuses on the food production process, or “flow of food”, and engages the learner in responding to food complaints related to how the food is prepared and displayed.

Response to the award by Edward Prentice, president of Centrax is, “It’s always significant to be validated for our work by both the client who invests in the learning process for their employees and recognizes an ROI for the training we’ve created, and Brandon Hall who notably keeps up with the ongoing beat of the learning world. In this competitive market, Centrax is thrilled to have this award recognition.”

The Brandon Hall Excellence in Learning Awards are presented annually by Brandon Hall Research, one of the leading research firms in training and development. Now in its fifteenth year, the Awards program showcases exceptional work in the use of learning technology.

“The quality of these winning entries is outstanding,” said Brandon Hall, Ph.D., chairman of the Awards program. “These winners are breaking new ground and setting new standards for innovative learning.”

Entries were submitted in the categories of Best Custom Content, Best Innovation in Learning Technology, Best Learning Game, Best Learning Team, Best Results of a Learning Program, Best Use of Blended Learning, Best Use of Games for Learning, Best Use of Mobile Learning, Best Use of Video for Learning, Best Use of Virtual Worlds for Learning, Best Use of Web 2.0 Tools for Learning, and Best Integration of Learning and Talent Management. A total of 248 entries were originally submitted. The entries were evaluated by independent judges around the world.

About Centrax

Centrax Corp has over 24 years experience providing highly customized eLearning, eMarketing and interactive digital media solutions to a broad range of business sectors such as consumer package goods, telecommunications, real estate, finance, retail, education, medical, transportation and manufacturing. Centrax blends custom content with state-of-the-art 2D and 3D graphics, animation, audio, and video with the goal of creating dynamic, interactive training solutions that allow the learner to practice targeted skills.

Located in the heart of downtown Chicago with representation in New York City, Denver and Dallas, Centrax employs experts in instructional design, content development, multimedia development, 3D animators, and provides full service audio and video recording studios with greenscreen capabilities – all onsite.

For more information go online to http://www.centrax.com

About Brandon Hall Research

Brandon Hall, Ph.D. is the CEO of Brandon Hall Research and author of the ground-breaking “Web-Based Training Cookbook.” Since 1992, Brandon Hall Research (www.brandon-hall.com) has been providing independent research reports and expert advice on using technology in learning. Brandon Hall Research conducts the Awards program each year to recognize the best in innovative learning.

Media Contact:

Amy Brenman, Centrax Corp., 312 946-2025,  This e-mail address is being protected from spambots. You need JavaScript enabled to view it.